One of the largest airport retailers in the country was in need of a unified and comprehensive training program for their 50+ stores located throughout the United States.

Saddled with a high turn-over rate and inconsistent company messaging, this powerful retailer turned to The Argus Creative team to build a unique training program that would create a sense of empowerment among employees, both new and existing. To accomplish the company's objective, Argus approached the project with one simple goal in mind: Let Their People Tell Their Story. Among many features of the program, some highlights include:
- Mapped out the training and development programs with the company's top managers and sales people
- Created an employee intranet that delivered uniquely produced training videos, company profiles, leadership welcomes and other interactive materials creating vision alignment
- Instituted the company's first-ever You Tube contest, enlisting employees to express what they loved most about the company
- Created a testing environment, where new hires assess their skills and knowledge of the company's sales processes, inventory and policies
- Created an eco-friendly module to house all the HR onboarding materials from new hire paperwork to guides and handbooks
- Developed an interactive newsletter, providing up-to-date news and events throughout the company
- Initiated a user training program that allows for a company site manager to update content without relying on the Argus Creative team
- Created a fun, exciting and educational environment that has reduced turnover by nearly 60% over 12 months
The entire site was rolled out during the company's annual awards ceremony in Las Vegas, where Argus produced two additional videos featuring the company's important vendors. Today, Argus is working on phase II of the project which features additional training modules and is scheduled for a mid-2010 roll-out -- just in time to address the company's recent acquisitions.